{"id":15770,"date":"2025-05-28T09:57:41","date_gmt":"2025-05-28T06:57:41","guid":{"rendered":"https:\/\/scroll.media\/2025\/05\/28\/portal-ai-reboots-as-ai-powered-social-platform-raises-5m\/"},"modified":"2025-05-28T14:17:59","modified_gmt":"2025-05-28T11:17:59","slug":"portal-ai-reboots-as-ai-powered-social-platform-raises-5m","status":"publish","type":"post","link":"https:\/\/scroll.media\/en\/2025\/05\/28\/portal-ai-reboots-as-ai-powered-social-platform-raises-5m\/","title":{"rendered":"Portal.AI Reboots as AI-Powered Social Platform, Raises $5M"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><span data-preserver-spaces=\"true\">Serial entrepreneur Volodymyr Panchenko has secured an additional $5 million in funding for his startup <\/span>Portal.AI<span data-preserver-spaces=\"true\">, which has recently undergone a <\/span><span data-preserver-spaces=\"true\">major<\/span><span data-preserver-spaces=\"true\"> pivot. As <a href=\"https:\/\/forbes.ua\/innovations\/shi-video-z-ambitsiyami-sotsmerezhi-seriyniy-startaper-volodimir-panchenko-zaluchiv-5-mln-na-zastosunok-dlya-korotkikh-rolikiv-yaki-shansi-u-konkurentniy-nishi-28052025-30077?utm_source=smm&utm_medium=tg\">reported<\/a> by <\/span><em><span data-preserver-spaces=\"true\">Forbes<\/span><\/em><span data-preserver-spaces=\"true\">, the company relaunched in January 2025 with a new business model: it is now positioning itself as an AI-driven social media platform. <\/span><span data-preserver-spaces=\"true\">The identities of the investors have not <\/span><span data-preserver-spaces=\"true\">been disclosed<\/span><span data-preserver-spaces=\"true\">, and the funding <\/span><span data-preserver-spaces=\"true\">was confirmed<\/span><span data-preserver-spaces=\"true\"> directly <\/span><span data-preserver-spaces=\"true\">by Panchenko<\/span><span data-preserver-spaces=\"true\">.<\/span><\/p>\n\n<h2 class=\"wp-block-heading\">A quick recap<\/h2>\n\n<ul class=\"wp-block-list\">\n<li>Originally launched in June 2024, Portal.AI began as a tool for marketing automation powered by artificial intelligence. The startup initially <a href=\"https:\/\/scroll.media\/2024\/06\/06\/panchenko-zaluchyv-5-mln-na-portal-ai\/\">raised<\/a> $5 million at a $50 million valuation through a series of $500K angel checks under SAFE agreements. Early backers included Western funds like StratMinds VC, AGI House Ventures, and BBQ Capital; individual investors such as Rocky Yu, Nemke Kostic; as well as the Patel and Amanda Schloss family offices, Broocknell Ventures, and others.<\/li>\n\n\n\n<li>Panchenko says more than 500 companies tested the original product. \u00abThe results surpassed the efficiency of traditional advertising agencies,\u00bb he claimed.<\/li>\n\n\n\n<li>However, in January 2025, Portal.AI shifted focus dramatically. Now, it\u2019s a consumer-facing platform where AI generates videos on demand. The target audience has expanded from businesses to everyday users and content creators.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1215\" src=\"https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.43.47-scaled.png\" alt=\"\" class=\"wp-image-15696\" srcset=\"https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.43.47-scaled.png 2560w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.43.47-300x142.png 300w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.43.47-1024x486.png 1024w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.43.47-768x365.png 768w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.43.47-1536x729.png 1536w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.43.47-2048x972.png 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n<ul class=\"wp-block-list\">\n<li>Portal.AI is Panchenko\u2019s fourth company. His previous businesses include Suntechsoft, a computer game reseller; Skins.Cash, a platform for trading in-game skins; and <a href=\"https:\/\/scroll.media\/companies\/dmarket\/\">DMarket<\/a>,\u00a0a marketplace for virtual gaming items.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">How it works after the pivot<\/h2>\n\n<ul class=\"wp-block-list\">\n<li>The revamped Portal.AI allows users to input or dictate an idea or story. The platform\u2019s AI selects the optimal script, visual style, soundtrack, and presentation before automatically publishing the video. According to Panchenko, the idea was born from the challenge of expressing complex concepts in simple, accessible ways.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1033\" src=\"https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.44.07-scaled.png\" alt=\"\" class=\"wp-image-15698\" srcset=\"https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.44.07-scaled.png 2560w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.44.07-300x121.png 300w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.44.07-1024x413.png 1024w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.44.07-768x310.png 768w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.44.07-1536x620.png 1536w, https:\/\/scroll.media\/wp-content\/uploads\/2025\/05\/screenshot-2025-05-28-at-09.44.07-2048x827.png 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n<ul class=\"wp-block-list\">\n<li>Users can also respond to other people\u2019s content in video format. The AI generates these response videos based on user input. \u00abWhen generating a video, the algorithm finds a group of people with similar interests,\u00bb says Panchenko, who envisions the platform as a new kind of social media \u2014 one built around shared ideas and creativity.<\/li>\n\n\n\n<li>While the product has changed, the technical core remains intact. Portal.AI runs on an orchestrator of 23 AI models, including Google, Runway, and Sora technologies. The system selects the best-performing model for each specific task.<\/li>\n\n\n\n<li>The platform currently has several thousand users testing the new version, according to Panchenko.<\/li>\n\n\n\n<li>For now, Portal.AI isn\u2019t monetized. \u00abAny monetization will slow down growth,\u00bb Panchenko explained.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><br\/><br\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Serial entrepreneur Volodymyr Panchenko has secured an additional $5 million in funding for his startup Portal.AI, which has recently undergone a major pivot. As reported by Forbes, the company relaunched in January 2025 with a new business model: it is now positioning itself as an AI-driven social media platform. The identities of the investors have \u2026 <a title=\"Portal.AI Reboots as AI-Powered Social Platform, Raises $5M\" class=\"read-more\" href=\"https:\/\/scroll.media\/en\/2025\/05\/28\/portal-ai-reboots-as-ai-powered-social-platform-raises-5m\/\" aria-label=\"Read more about Portal.AI Reboots as AI-Powered Social Platform, Raises $5M\">Read more<\/a><\/p>\n","protected":false},"author":6,"featured_media":15701,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[113,112],"tags":[564],"class_list":["post-15770","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investments-en","category-startups-en","tag-portal-ai-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Portal.AI Reboots as AI-Powered Social Platform, Raises $5M | Scroll.media<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scroll.media\/en\/2025\/05\/28\/portal-ai-reboots-as-ai-powered-social-platform-raises-5m\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Portal.AI Reboots as AI-Powered Social Platform, Raises $5M | Scroll.media\" \/>\n<meta property=\"og:description\" content=\"Serial entrepreneur Volodymyr Panchenko has secured an additional $5 million in funding for his startup Portal.AI, which has recently undergone a major pivot. As reported by Forbes, the company relaunched in January 2025 with a new business model: it is now positioning itself as an AI-driven social media platform. The identities of the investors have ... 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