Conversational Commerce: How AI is Rewriting the Rules of Online Shopping

ChatGPT is still far less popular than Google Search, but it’s already changing the rules of the game, including in e-commerce. A growing share of shoppers goes straight to AI chat and asks: «What are the best white T-shirts under 1,000 UAH?» This search style, known as conversational commerce, is transforming how we shop online. ... Read more

Conversational Commerce: How AI is Rewriting the Rules of Online Shopping вперше опубліковано на Scroll Media.